Byron Center Locker changed its name to Byron Center Meats in 1991.  The change was brought about by the loss of identity to the younger generation who did not associate meat with “locker plant.”  More land was purchased to the east of the plant in anticipation of future growth.

The tradition continued as Jim and Ruth’s four children also grew up working in the plant, with the oldest son, Steve, now part owner and President and youngest son, Doug, the Business Manager.